April 9, 2013

Crumbs Bake Shop Inc. to Release Fourth Quarter 2012 Financial Results on April 11, 2013

NEW YORK--(BUSINESS WIRE)-- Crumbs Bake Shop, Inc. ("Crumbs") (NASDAQ: CRMB), the largest cupcake specialty store chain in the U.S., today announced that it will release fourth quarter 2012 financial results on Thursday, April 11, 2013 after the market close. A conference call will follow at 5:00 PM ET and will be webcast live from the investor relations portion of the Company's website at crumbs.com. Hosting the call will be Julian R. Geiger, President and Chief Executive Officer, and Chuck Ireland, SVP of Finance & Treasurer and Chief Financial Officer.

The conference call can be accessed live over the phone by dialing 877-440-5791 or for international callers by dialing 719-325-2326. A replay will be available one hour after the call and can be accessed by dialing 877-870-5176 or 858-384-5517 for international callers; the password is 4767277. The replay will be available until April 25, 2013.

About Crumbs Bake Shop, Inc.

The first Crumbs bake shop opened in March 2003 on the Upper West Side of Manhattan and is well known for its innovative and oversized gourmet cupcakes. The Company currently has 67 locations in 10 states and the District of Columbia, including 17 stores in super regional malls.

Investor Relations:
Tom Ryan/Raphael Gross of ICR
Media Relations:
Quinn Solomon of Crumbs

Source: Crumbs Bake Shop, Inc.

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